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customer segmentation

Why 80/20 Customer Segmentation Is the Key to Boosting Your Mobile Shopping Experience

Mobile shopping is the next stage in the evolution of eCommerce. The use of smartphones and tablets is ubiquitous, so it makes good business sense to ...

b2b digital commerce

Virtual Wine Tasting Plus B2B Digital Commerce Learning? Don’t Miss It!

We pair a first-class wine tasting with a first-class learning opportunity. Don’t miss your chance to tap into key insights and innovative B2B digital...

Why Personalized Customer Experiences are Critical for eCommerce Success cover

Why Personalized Customer Experiences are Critical for eCommerce Success

In the days of unprecedented market competition, personalized customer experiences is mission-critical to every business—and those in eCommerce aren’t...

supply chain challenges

Countering B2B Supply Chain Challenges: How Digital Evolution Helps You Win More

Rapid technological advancements have affected all aspects of commerce, including B2B supply chains. Using the latest software and other technological...

digital experience platforms

Evaluating Digital Experience Platforms in the Marketplace? Don’t Forget to Leverage DXC Principles

People have countless digital experiences every day. Reading an eBook on their phone or tablet. Checking their stocks’ performance via a trading platf...

digital experience

Want to Build a Better Digital Experience? Create an Engaging Journey Through DXC

Digital content creation has left modern companies in a digital dilemma: should they rely on traditional content management systems (CMS), or do it al...

headless application

Generic eCommerce vs. Headless Application Implementation: Which to Choose and Why

When eCommerce first emerged in the mid-1990s, most sellers were just happy to have a working website—while buyers were just concerned about inputting...

Composable commerce

What’s All the Buzz About Composable Commerce?

Composable commerce represents the latest iteration of eCommerce technology. During earlier times, eCommerce companies focused on keeping their stores...

Zobrist Presents at B2B Online Chicago: A Glimpse Into the Future of B2B Marketplace Commerce cover

Zobrist Presents at B2B Online Chicago: A Glimpse Into the Future of B2B Marketplace Commerce

Zobrist will joining over 900 B2B industry leaders for this year’s B2B Online conference in Chicago, May 1-3. The three-day event will be held this ye...

eCommerce merchandising

Better Digital Experiences: Understanding the Role of eCommerce Merchandising in DXC

It’s 2023. If you still haven’t adopted a multi-pronged approach to sales and marketing, you’re being outpaced by competitors. Running a brick-and-mor...