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Increase Conversion by Reevaluating Your E-Commerce Pricing Strategy

When you setup your pricing strategy, are you thinking about the psychology of the customer? It’s not as easy as having low competitive pricing....

Tablets Surpass Smartphones in Web Traffic for the First Time

According to Adobe, tablet traffic has surpassed web traffic for the first time in February 2013. With their analysis in over 100 billion visits acros...

Are your marketing emails mobile friendly?

Mobile marketing firm Knotice observed that 41% of marketing emails are opened on a mobile device, a trend that continues to grow. Are you thinking ab...

Bazaarvoice faces an antitrust suit over PowerReviews acquisition

I was a bit surprised it took so long for this to happen. When I heard Bazaarvoice was acquiring PowerReviews, I thought well that’s that, we ju...

Google Chrome has officially become the most popular browser.

Like most developers, I’ve experienced more than a fair share of angst from having to deal with the quarks of Internet Explorer (and it’s ...

Amazon Web Services Price Change for IBM WebSphere Portal Server and Lotus Web Content Management Std Ed

Amazon Payments had announced that IBM is changing the price of IBM WebSphere Portal Server and Lotus Web Content Management Std Ed – Dev Use Only on April 5, 2012.

 

US East (Northern Virginia) Region:

Amazon EC2 running Linux/UNIX

*   $0.080 per Small instance-hour (or partial hour) consumed

*   $0.165 per High-CPU Medium instance-hour (or partial hour) consumed

$0.000 per GB of data transfer out (first 1000 GB)

$0.120 per GB of data transfer out (greater than 1000 GB through 10000 GB)

$0.090 per GB of data transfer out (greater than 10000 GB through 50000 GB)

$0.070 per GB of data transfer out (greater than 50000 GB through 150000 GB)

$0.050 per GB of data transfer out (greater than 150000 GB)

$0.010 per GB of regional data transfer in/out

Highlights of IBM WebSphere Commerce V7.0 Feature Pack 4

WebSphere Commerce V7 Feature Pack 4 is now available and expands on 3 core themes of V7: cross-channel optimization, customer-centric commerce, and foundational leadership. FP4 introduces the latest features and demonstrates how they build on the existing WebSphere Commerce platform. Features covered include enhancements to the mobile commerce solution, Facebook integration, updates to precision marketing and a new REST services framework.

WebSphere Commerce V7.0 Feature Pack 4 includes:

  • Smarter stores optimized for mobile devices
  • Facebook integration allowing shoppers to click and share
  • Programming model enhancements

Top Four Holiday Retail Trends

 

Retailers all over the planet are gearing up for Black Friday and Cyber Monday, the legendary biggest shopping days of the year. We’ve identified the top four trends in online shopping and how retailers are getting ready.

 

The New IBM WebSphere Commerce V7.0 Feature Pack 3.0 Delivers a Smarter Shopping Experience

E-commerce is no longer simply about selling things online. It’s about delivering a seamless, integrated experience across all touch points. With the introduction of Web 2.0 technologies, e-commerce is now about transforming customer shopping experiences to leverage the power of your brand, providing a rich, personalized experience across multiple channels of your business.

WebSphere® Commerce V7.0 Feature Pack 3.0 delivers new functions to create a smarter shopping experience with:

  • Personalize experience based on user behavior, such as participation in social commerce activities and usage of coupons with granular precision marketing triggers
  • Allow business users to perform search engine optimization (SEO) by using the Management Center tool and to benefit from other SEO enhancements to help improve page rank
  • Enable business users to optimize search results using runtime statistics and Coremetrics on-site search analytics
  • Allow business users to access Coremetrics web analytics reports from the WebSphere Commerce Management Center tool
  • Enable selling of configurable and complex products by integrating with the IBM Sterling Configurator
  • Optimize order management integration performance
  • Support the administration of workspaces using the WebSphere Commerce Management Center tool

Integrating PayPal with WebSphere Commerce V7

Learn how to integrate PayPal® with WebsSphere® Commerce V7.0.0.1 or later so that you can use PayPal to process payment for online orders. You will add a new payment method for PayPal, create a new payment plug-in for PayPal, and customize several JSP and commands to support the PayPal flow.