Zobrist Software announces Smart Merchandiser, a Visual Merchandising tool for Salesforce Commerce Cloud Award-winning Visual Merchandising tool, Smart Merchandiser is now available to Salesforce Commerce Cloud. It is a perfect complement to Business Manager and Einstein to make digital merchandising easy, fun, and revenue-generating.
May 25, 2020 – Zobrist Software Group, Inc., the eCommerce agency behind innovative storefronts and mobile commerce applications, announced today that its award-winning visual merchandising application, Smart Merchandiser, now integrates with Salesforce Commerce Cloud. Smart Merchandiser is designed to optimize the sequence of online product catalogs to encourage higher sales by increasing conversion. Users can simply drag-and-drop products to arrange them on their web page or sort products through advanced business rules. Merchandisers can experience a 70% increase in productivity and a 20% boost in revenue.
“We are very excited to now offer our game-changing visual merchandising software for Salesforce Commerce Cloud, said Teresa Zobrist, CEO and President of Zobrist Software Group, Inc. She continues: “We interviewed numerous SFCC merchandisers and it was clear that Smart Merchandiser can improve their productivity and more importantly, help them increase website conversion”.
Salesforce Commerce customers will now have access to Smart Merchandiser, empowering them to have greater control over their online merchandise. Smart Merchandiser integrates with both Salesforce Commerce Cloud SiteGenesis and Salesforce Reference Architecture (SFRA).
As a visual merchandising tool, Smart Merchandiser pulls data from dozens of applications (web analytics, ratings & reviews, ERPs, and social channels) to provide a single user interface software that is intuitive and easy to use. “Smart Merchandiser’s Analytical Overlay ™ is just stunning! It pleases every merchandiser to see this.” said Brian Fortier, Client Success Team Leader for Smart Merchandiser, with years of managing large websites on Salesforce Commerce Cloud. “For any company who needs to quickly understand their website data and pivot their catalog sequencing in real- time, this software revolutionizes your speed-to-market.” said Brian Fortier, he continues. “Merchandisers can use automated business rules to teach the application how to merchandise during cyber week and peak sale events but they can review, override or tweak them anytime. It’s the man-machine interaction that provides the best scenario for machine learning which is on our roadmap”.
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Founded in 2001, the Zobrist Software Group is a Certified WBENC Woman-Owned Business and an experienced eCommerce integrator and software provider for large enterprise B2B and B2C commerce solutions including HCL Commerce (formerly, IBM WebSphere Commerce) and Salesforce Commerce Cloud.
Working with recognizable clients such as Vans, The North Face, Timberland, Mazda, and 3M, they’ve built conversion-oriented eCommerce storefronts using popular platforms, including HCL Commerce, Salesforce Commerce, Adobe Magento and many more. Visit https://www.zobristinc.com/ for more information.
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Zobrist Consulting Group, Inc.
Zobrist Consulting Group, Inc.