Consumer trends are fickle and ever-shifting. However, one particular recent trend seems here to stay: enhanced customer experience. The B2B customer ...
It is no secret that great customer experience goes a long way in the long-term success of any B2B or B2C business. But are you aware of the magnitude...
Whether it’s B2B or B2C, a positive customer experience orientation is critical to building a successful business. With ever-increasing competition in...
B2C companies have long understood the power of a positive customer experience. For example, custom recommendations on Netflix let subscribers find sh...
eCommerce has experienced exponential growth over the past few years, and the current COVID-19 pandemic has only accelerated this trend! Customers hav...
A B2B company’s success hinges on its customers, and a customer’s success hinges on their journey through the buying process. Studies find that an est...
By Olivia Orzech, Digital Marketer at Ingage Nearly all B2B businesses, regardless of industry, have shifted to incorporating an online component. Thr...
With the rapid shift to “contactless” digital channels (accelerated by COVID-19), businesses without an online presence are struggling to stay afloat....
It's not uncommon for your customers to leave online reviews about their experience with your B2B eCommerce company. These reviews can be good, b...
For many companies, their B2B eCommerce catalog is the backbone of their success. Millennials and Gen Xers are fast becoming the biggest online shoppe...